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Photography by Jeremy Liebman.
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Artwork by Pavla Nešverová.
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Artwork by Pavla Nešverová.
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Artwork by Pavla Nešverová.
Levi’s Made & Crafted, a line of contemporary premium clothing by the iconic denim brand, engaged Wax Studios to develop their Spring/Summer 2014 campaign. The project began as an editorial investigation and grew to encompass all visuals, text and screen-based media strategy.
The art direction for this project encompassed a broad range of visual activities, including commissioned artwork, still life photography, editorial photography, photo essays and on-model photography. Wax Studios collaborated closely with all artists and photographers to develop a cohesive vision and set of compelling imagery for Levi’s to employ accross all media.
Cover artwork: Pavla Nešverová
Still life photography: John Luke
Editorial photography: Rob Kulisek
On-model photography: Jeremy Liebman